I accidently dropped this post into the wrong thread so I'm just cut/pasting it here since someone brought up the question of what relevance there might be to the names of the different film production company names used by DFW.
One thing I wonder about is what meaning there is behind the changes in production studios Himself uses...is it significant, coy, or DFW coming up with different studio names for the sake of coming up with different studio names?
Lactrodectus Mactans is the latin name for the Black Widow Spider. Poor Yorick is, of course, Hamlet Meniscus is a curve that can be convex or concave Heliotrope can refer to a color (pink/purple), an instrument that uses mirrors to reflect sunlight that's used for triangulations in land surveys, plants turning toward the sun.
As to Heliotrope Films Ltd, I'm going with the triangulation instrument meaning of the term since it hits the triangles and mirrors topics IJ seems rife with allusions to.
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